From February 29, 2016

China and Global Innovation: Considerations from the Automotive Industry – Branding Magazine (subscription)


Branding Magazine (subscription)

China and Global Innovation: Considerations from the Automotive Industry
Branding Magazine (subscription)
In 2010, China became the biggest automobile market by sales in the world, and it has not stopped growing since. What may be even more astonishing is that it is, still in many aspects, a market in its infancy with huge growth potential. This is the ...

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